Sometimes it is just amazing to hear the things that come out of the mouths of Microsoft marketers. It seems that the spotlight on the new iPhone is making Microsoft cranky. Since Microsoft Windows Mobile is already on so many phones (no mention of how hard these phones and their special features are for people to use), Microsoft does not see any need to try to create their own phone.

For just one minute, let’s try to forget all about Microsoft’s effort in the MP3 market with Zune and how that has turned out.

So officially, Microsoft is not creating a phone because they are focused on making quality proprietary software since the money in mobile is in software. Meanwhile, Nokia has just paid a fortune to open source Symbian - because the money in mobile is in software. And Google is creating their own open source mobile OS called Android - because the money in mobile is in software. And J2ME is already open sourced by Sun ages ago - because the money in mobile is in software. And Apple has just broken its usual rules by providing a free SDK for the iPhone - because the money in mobile is in software.

OK. Whatever.

Does anyone get the feeling that Microsoft is a little confused? The best line from the entire story which really shows how confused Microsoft seems to be is the quote from Microsoft’s Mobile Communications Business senior vice president Andrew Lees:

We want to give our customers choice.

Microsoft….giving the customer choices….

OK. Whatever.

I think what he really means is that Microsoft has no choice but to let the customer chose.